Cybersecurity Starting Point Most Nonprofits Miss

Cybersecurity Starting Point Most Nonprofits Miss

If you search online for how to start improving cybersecurity, you’ll usually see the same advice: “Get an assessment.” What many nonprofits don’t realize is that there are different kinds of assessments, and not all of them are the right starting point for a small...
City Brands Are Competitive Differentiators

City Brands Are Competitive Differentiators

If your city doesn’t have a strong, authentic brand, other communities are stealing your potential new businesses, visitors and even residents. If want to keep this from happening, you need to improve your city brand. Start by learning more about your current...
Help AI Bots Find Your Website

Help AI Bots Find Your Website

More and more people are using AI tools like ChatGPT as their go-to search engine. And honestly, it makes sense. You open it up, type a question, and get a clear answer without digging through a bunch of links. But here’s the problem most nonprofits don’t realize:If...
AI Prompts that Actually Work

AI Prompts that Actually Work

You don’t have time to experiment with AI. But you also know you’re leaving time on the table by not using it. That tension is where most nonprofit teams are right now. We know it matters, We’re just not sure how to make it useful. Here are some tips that will...
What Cities Get Wrong About Branding

What Cities Get Wrong About Branding

Who’s controlling your brand? If you are not actively shaping your city’s story, others are doing it for you. Developers, residents, social media, and one-off experiences are filling in the gaps, often in ways that don’t reflect your city’s strengths or direction....
Top 4 Employee Handbook Tips

Top 4 Employee Handbook Tips

For many nonprofit leaders, employee handbooks are treated as a necessary task rather than a strategic tool. They are often created to satisfy compliance requirements and then set aside. But when written intentionally, a handbook can do far more. It can create...